In appropriate doses, few aesthetic styles are as funny as the awkward look of 80s video and TV production. If you agree with this premise, you simply can’t afford to miss the faux-80s “Computer Show”. The Youtube series has just gone live with two episodes, one of which features Alexis Ohanian, co-founder of Reddit.
On the show, Ohanian’s demeanor is clearly from another century. He goes on to confuse and amaze the show’s hosts in a series of carefully constructed anachronisms that appear both uncanny and hilarious. The co-host gets a “Back to the Future” look when she gets to try out the new mobile Reddit experience on Ohanian’s iPhone or “calculator”.
There’s another equally hilarious episode focusing on “computer Art” with Lumi, a service that delivers custom-manufactured fashion items. With only two episodes, Computer Show has clearly introduced a number of running gags, including fake ads, misinterpreted terminology, plus a creepy and clueless host (ingenioulsy portrayed by Rob Baedeker).
“Computer Show” approaches but skilfully avoids the extended, uncomfortable cuts familiar from the Zach Galifianakis’ show “Between Two Ferns”. In “Ferns”, the actor-comedian famously traded cringeworthy insults with everyone from Natalie Portman to president Barack Obama.
The talent behind “Computer Show” appears to be none other than Sandwich Video, the world’s undisputed premier agency for quirky and clever video ads for Internet related services.
If you’re anything like us at Ink Tank, you probably love the Slack team chat app. If so, there’s a good chance it was Sandwich Video that sold you the dream of a smooth, searchable, extendable but still minimalist collaboration tool. And what do Groupon, Warby Parker, 1Password and that magic AI site builder The Grid have in common? You guessed it: slick demos produced by Sandwich Video.
Sandwich Video was founded by video producer Adam Lisagor, the soothing, cool gentleman you see in many of the product videos. If you enjoy Lisagor’s sense of humor, you should listen to his old but evergreen and masterfully edited comedy podcast, You Look Nice Today. The aura of playful banter surrounding Lisagor and his co-stars, Merlin Mann and Scott Simpson was literally the reason I joined Twitter back in the day.
And if you want even more aptly edited vintage video silliness, see Everything is Terrible. Addictive awkwardness is guaranteed.